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The Development Evangelist by Jerry Grimes, CFRE

Posts Tagged 'Fundraising'

We are pleased to present below all posts tagged with 'Fundraising'. If you still can't find what you are looking for, try using the search box.

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How To Fail At Major Gifts

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You may have read your fair share of blogs, articles and even books on how to successfully raise major gift funds. I'm writing you today on just the opposite—this is a blog about how to fail. Usually posts give you two or three “steps to success”. But, since I'm telling you how to fail, I don't have a list like that. In fact, I have only one main tip to share. The truth is, from our years of experience working with hundreds of nonprofits, we've discovered that there is only one sure fire way to screw up major gifts. Sure Fire Way To Fail Are you ready for it? It's really simple. And, what I am about to say may be easily overlooked. But, put this tip into practice, and I guarantee your major gift program will crash and burn spectacularly. Stay in the office. That's it. That's my formula for un-success in major gift fundraising. Ta da! Yes, all you really need to do to be a washed up, miserable failure at raising four, five and six figure gifts from your donors is to stay put, stay in and don't get out t ...

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My Excitement to Work with Christian Nonprofits

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Do you wake up every morning with a specific, God-given vision for your ministry?

As a life-long follower of Jesus, my goal each day is to help Christian ministries and nonprofits, like yours, fulfill their vision. I would love to take part in helping you grow more income for your ministry that will allow you to reach more people for the Gospel.

If you’ve watched this video and would like to talk more about how we can work together to achieve your goals, please give me a call at (972) 304-1100 or send me an email here. It would be my pleasure to discuss these opportunities with you.

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Local Christian Radio’s Three Part Plan

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You and I have one thing in common: We both believe local Christian radio still changes lives. With smart phones, Pandora and Spotify, online listening and the aggressiveness of networks wiping out local stations, it feels like local radio is under attack. It seems like some people don’t believe in what you do any more. But I still do. And you do, too. How Can We Keep Going? Sharathon income has become notoriously unstable. Many stations are doing more on-air fundraising just to bring in the same amount of dollars. Most station budgets have been flat for years. And the sluggishness in income growth couldn’t have come at a worse time. Like never before, stations need to do more marketing, more outreach and invest in new technologies to stay relevant. For all of the reasons stated above, in addition to being passionate about what you do, I also feel like I’m on a mission from God. I want local Christian radio to not just survive, I want it to thrive. And I have a three part plan to help every local statio ...

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Lessons from Restaurant Impossible Chef Robert Irvine

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I’m kind of a Food Network junkie. I know, it’s not very intellectual or macho of me. However, watching teams battle it out in competition or seeing Ina Garten’s deft hand with “really good” ingredients helps me relax! One of my favorite shows, “Restaurant Impossible,” features Chef Robert Irvine. He’s a drill sergeant and a shock therapist in one giant, British package. The things this man has said while in the face of dysfunctional restaurant owners will make you cringe. But in the end, his confrontational style wins the day. After Chef Robert has finished yelling, insulting and sometimes wielding a sledgehammer, the restaurateur is forced to wake up and smell the crème brulee. They are forced to change, opening up new vistas full of limited choice menus and higher profits. Star-Struck Imagine my surprise a few weeks ago when I queued up for a latte at an airport Starbucks and spotted the celebrity chef himself standing in front of me. A brief but nice fan-to-star chat ensued leading to a shameless se ...

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My Heroes Act on What the Numbers Say

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Perhaps because the average development director stays in their job for about 18 months, it’s hard to find people with longevity to look up to in the fundraising arena. But I consistently find myself admiring those leaders who do two things: 1. Measure everything that has to do with their efforts to raise money. 2. Act on what the numbers say. It’s relatively easy to commit to measuring results. Adding appeal codes to your mailings, tracking response by segmentation and printing out a report sounds complicated, but it’s pretty simple, especially with today’s software. Taking the time to analyze those numbers and apply them logically to your direct mail plan, on the other hand, takes raw courage. The numbers don’t lie, but they sure do put you in an uncomfortable situation from time to time. Numbers over Pride Like the numerous times I’ve had to tell a ministry leader that his beautiful, new logo should not go on the outside envelope for his Christmas mailing. Typically, this comes up when using Genuine ...

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Year End Fundraising Success Tips

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More than 75% of all donations made in 2014 will be made between November 1st and December 31st. Are you and your ministry ministry prepared to do the right things to grow your income this fourth quarter? Your success or failure really depends on four critical factors: 1. Treat it like a campaign, not a “Christmas letter.” Direct mail is only one channel available to you. It’s arguably still the most productive channel. But when you send multiple carefully targeted emails, you increase your chances of a response to a direct mail letter. Advocace has seen strong evidence that emails and letters work synergistically, with one channel triggering gifts the other. It will also help to make calls to selected donors and post on social media about impact, but do not ask in this outlet. (Asking on Facebook will cost you relationships!) There are other possible channels, unique to your organization, type of ministry or location that you can use to creatively pull people into your vision. 2. Set a goal and have a d ...

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Is it "Development," "Fundraising" or "Stewardship?"

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Listen to a group of Christians talk about pretty much anything for very long and you can end up pretty confused.   Take for instance what we call the head guy at church.  Is he… Pastor? Minister? Priest? Elder? Teacher? And is he (or in some cases, she) to be called “Reverend” or shown some  other special deference? The same holds true when it comes to raising money in Christian organizations. We differ on what to call our departments and on what term to use in describing their activity.  Some great Christian schools are calling it “Advancement” and have combined fundraising activity with public relations and student recruitment.   Others still call it “Development.” Many Christian leaders don’t like “development” as  a term at all because it can be used to describe everything from information technology to nation building and even biology.   They prefer “stewar ...

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Asking too much or not enough?

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If you ask the same donors over and over again, you run the risk of offending and losing them.  But if you don't solicit enough, these same donors might lapse and you could lose them forever. How do you know if you are asking enough, but not too much?

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Find and fix the development problem holding you back

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Problems can be tough to isolate and solve in the development world because they are usually hiding deep within an organization. Learn how uncover the one, core issue that could be holding you back from reaching further and doing more as a ministry.

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Three Steps To Take When Fundraising Flops

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Not every donor says "yes," and not every banquet is a smashing success. Do enough fundraising and eventually you will face failure of some kind. It's what you do about it that matters.  Learn the three critical steps to take when faced with a fundraising flop.

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Comments
  1. Re: 7 Ways to Retain More Donors

    Great stuff! So good to see you link donors with the work. Remember how Paul linked the supporting folks...

    -- Jamie

  2. Re: Fundraising's Duh Factor: Keep more donors, raise more money

    Great read, I can appreciate the small things that keep the donor engaged.

    -- LaTanya

  3. Re: The Lapsed, Declined & The Disengaged

    Thanks Jerry. Organizations can also engage a credit card processing provider who enables donors to make...

    -- MKordic

  4. Re: Asking Naturally: Replacing Fear With Faith

    Thanks for the great post, Jerry--full of biblical truth! We join the Lord in His work through ministry...

    -- Will Stevens

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About Jerry

I’ve been involved in the media for over 30 years with experience that spans television, radio and print. But my growing passion over the past decade has become development for non-profit organizations.

I love being a special friend and advisor to dozens of ministry leaders and radio station managers across the country. (I believe Christian radio has only just begun to reach its full potential.)Many non-profit organizations are functioning at a level far below what they could achieve if development were given its proper place in the management process.

My skill set includes development, marketing, strategic planning and leadership development as a certified Ministry Coach..

Before joining Advocace, I served as a development consultant for another firm, and as General Manager for one of the top Christian music stations in the country, and as Donor Marketing Director for WAY-FM Media Group. I also enjoyed raising funds as Director of Development for the University Of South Carolina School Of Law, as well as an active speaker, writer and facilitator.

You can find out more about how I help non-profit organizations and how to contact me here.

Thanks for leaving a comment on my blog,

Jerry