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Donor Communications

Communications are the foundation for building relationships with donors and prospective supporters of a nonprofit. Supporters need factual information as well as insight into the heart of the ministry they support. Donor communications are an essential building block for any successful ministry community.

Annual Donor Communication Plan

"Communications not only express thanks for support, they also help bring to life the work of the ministry and the people it serves. Ultimately, communications come alive when they can translate the vision of the ministry into a real-life cause which resonates with donors."

Jeff Crabtree

Jeff Crabtree
Senior Consultant
Advocace

Advocace prepares a comprehensive and detailed timeline for your ministry’s communications efforts aimed at acknowledging donor giving while simultaneously implementing a moves-management system for enhancing the gift size and frequency of each individual donor.

Donor Correspondence Content

Your ministry needs communications which make a powerful impact on donors.To that end, Advocace creates a body of correspondence to engage and acquire prospective donors. Examples of custom correspondence include: receipts, pledge acknowledgements, solicitations, and dormant donor contacts.

Major Donor Correspondence

Advocace targets your ministry’s current major donors and identifies major donor prospects with focused correspondence to engage those donors who have the capability to make a major gift. Examples of major donor communications include direct mail, email, social media, and event invitations.

Donor Communications Cost-Benefit Analysis

Advocace aims to produce an annual donor communications plan that is focused on cost-effective fundraising through direct donor communication. Our goal is to generate returns on marketing investment through a variety of innovative messaging and package design. Advocace researches and develops budgetary criteria for the project, including cost estimates for printing, prospect list acquisition, and mailing and related expenditures. Our objective is to implement a cost-effective communications program which leverages a modest investment into a cycle of sustainable fundraising from a growing base of donors.

Advocace. Building a community of support around a vision. Yours.

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Donor Communications Plans